bigAdda.mobi - belongs to whom?

I was just checking out Indian wap sites, when I got struck on BigAdda. BigAdda is Reliance's social networking portal. I went to bigadda.mobi and was astonished to see the page was full of mobile ads. See the screenshot below.



The actual mobile wap portal is available on http://wap.bigadda.com

I tried checking weather the domain is registered and to whom it's registered.

I checked via this: http://mtld.mobi/domain/whois?q=domain/whois

The results are pasted below. It doesn't look like it belongs to Reliance. Someone is just playing a spoof.

Domain ID:D4288625-MOBI
Domain Name:BIGADDA.MOBI
Created On:22-Aug-2008 14:51:48 UTC
Last Updated On:29-Nov-2008 12:56:01 UTC
Expiration Date:22-Aug-2009 14:51:48 UTC
Sponsoring Registrar:Directi Internet Solutions Pvt. Ltd. d/b/a PublicDomainRegistry.com (303)
Created by Registrar:Directi Internet Solutions Pvt. Ltd. d/b/a PublicDomainRegistry.com (303)
Last Updated by Registrar:Directi Internet Solutions Pvt. Ltd. d/b/a PublicDomainRegistry.com (303)
Status:CLIENT DELETE PROHIBITED
Status:CLIENT RENEW PROHIBITED
Status:CLIENT TRANSFER PROHIBITED
Status:CLIENT UPDATE PROHIBITED
Registrant ID:FR-10eb2f8c13d2
Registrant Name:Domain Admin
Registrant Organization:PrivacyProtect.org
Registrant Street1:P.O. Box 97
Registrant Street2:Note - All Postal Mails Rejected, visit Privacyprotect.org
Registrant City:Moergestel
Registrant Postal Code:5066 ZH
Registrant Country:NL
Registrant Phone:+45.36946676
Registrant Email:contact@privacyprotect.org
Admin ID:FR-10eb2f8c13d2
Admin Name:Domain Admin
Admin Organization:PrivacyProtect.org
Admin Street1:P.O. Box 97
Admin Street2:Note - All Postal Mails Rejected, visit Privacyprotect.org
Admin City:Moergestel
Admin Postal Code:5066 ZH
Admin Country:NL
Admin Phone:+45.36946676
Admin Email:contact@privacyprotect.org
Tech ID:FR-10eb2f8c13d2
Tech Name:Domain Admin
Tech Organization:PrivacyProtect.org
Tech Street1:P.O. Box 97
Tech Street2:Note - All Postal Mails Rejected, visit Privacyprotect.org
Tech City:Moergestel
Tech Postal Code:5066 ZH
Tech Country:NL
Tech Phone:+45.36946676
Tech Email:contact@privacyprotect.org
Name Server:NS1.HOUSE4WEBHOST.COM
Name Server:NS2.HOUSE4WEBHOST.COM